typography

Sevenet International


In January of 2000, Arthur Andersen, the big five accounting firm, launched a new branding intiative (identity). The font Sevenet was used for the Arthur Andersen web site reflecting the new brand. Ed de Ugarte, founder of EDChicago, designed special characters for the font used in Arthur Andersen's new web site, facilitating communication within AA's offices in South and Central America and Europe.






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